Short Shorts is born! (The Pelicans, too.)

Hello, all, and welcome to Short Shorts!  Today, the 24th of January, 2013, is a day of new beginnings in the basketball world, as the New Orleans Hornets evolved into Pelicans, and this wonderful blog was born.  Cherish it.

What Short Shorts is and will eventually become is still uncertain, but here's to hoping it's entertaining.  While we will travel down many different avenues with future posts, for now let's get our feet wet and take a look at the Association's most recent news: the Pelicans.

Just about two hours ago, the Benson Family, who purchased the New Orleans Hornets from the NBA in April 2012, held a press conference announcing the name, color, and logo changes coming to the franchise.  While the Pelican may initially seem like an odd avatar for an NBA team (they're weird looking, let's be honest), they are actually incredibly fierce animals.  For proof, here is a video of a pelican gang eating some other birds.  Yikes.  Look out, Hawks!  This also makes sense because the Pelican is Louisiana's state bird, so that's cool.

What's more interesting, though, is the fact that they so beautifully tied the logo to their star player, Anthony Davis.

Just look at that eyebrow!  Is it not nearly identical to the white line that marks the wings in the team's new logo?  The new ownership's marketing is already top-notch, turning the signature look of its most promising young player into the team's mascot.  Benson definitely killed two BIRDS with one stone.  Truly savvy, this is going to be a team to be reckoned with.

The logo overall is nice enough, and the blue, gold, and red color scheme is solid.  The concern here is that the Pelicans will fall into the trap of sporting bland navy uniforms.  The turquoise and purple was unique, and it had its niche.  To make these uniforms work, they need to differentiate themselves from the rest of the jerseys in the league, which means a healthy dose of gold and red is a must.  There is a very fine line here though, as jerseys can quickly become gaudy, so hopefully the team can find a nice balance and make it work.  After seeing these logos, I'm hopeful.  Time will tell.

There we go!  One post down, got the jitters out, now we can really start cooking.  I'll keep writing, you keep reading, and we'll all be happy.  In the meantime, I'll leave you with this:

Thighs out, ya'll.  Hope to see you around.